become the
conversation
ATHLETE COMMERCIAL STRATEGY
athlete representation
pro bono & paid services
for athletes
We are industry experts who believe that athletes deserve better. We are commercial strategists, sales agents, content strategists, contract negotiators, brand directors, data analysts, media rights experts, consultant psychiatrists, integrative psychotherapists, and Olympic athletes. We work as-one to provide athletes with a holistic service because their unique lives and products require it. We provide both free and paid services because this is our passion.
We help athletes become their own heroes.
how we do it
“Herotecture’s approach is different. We design long-term commercial and well-being strategies empowering athletes to live their best lives, both within and outside their respective sports. I decided to partner on Herotecture because I wanted to help athletes, at any stage of their career, harness the new media, marketing, commercial and mental health landscape that awaits them. Trust is the foundation of everything we do - trust in people, expertise, relationships, and performance. I’d love to tell you more.”
Jazmin Sawyers, Team GB Olympian, Partner and Client of Herotecture
OUR expertise
We have built and executed media and commercial strategies for the most prominent athletes and sports rightsholders in the world. Our future-oriented analysis and commercially integrated approach stands apart - so you can too.
We help you become the conversation.
why we do it
“Sports media is navigating its most fundamental transformation in decades. Success now requires understanding how different platforms measure value, how to leverage athlete networks as authentic distribution and brand channels, and how to balance exclusivity with accessibility. Herotecture helps athletes decode these new economics and build strategies that create sustainable value in a rapidly changing landscape.”
Jon Kilmartin, Founder and Partner of Herotecture
LEARN MORE
We would love the opportunity to tell you more. Please fill out the simple form opposite and we will answer any questions within 24 hours.